IT professionals play a vital role in keeping businesses running each and every day. That’s always been the case, but IT workers and engineers need the right tools and solutions to meet the shifting demands of modern work.
So today we’re taking a peek behind the curtain and introducing you to one of Nexthink’s brilliant product marketers! Read on to meet Katharine Dahl, Sr. Product Marketing Manager at Nexthink!
1. Tell us a little bit about your role at Nexthink – what team do you work on? How do you describe what you do for a job to a friend/family member?
As a member of the product marketing team, we work at the intersection of marketing, product and sales to drive product adoption and growth. We help prospects answer questions like, “Why should I buy Nexthink over the competition?” or “What will the ROI be on this investment?”
I have worked at Nexthink for over a year, and since day 1, I explain that Nexthink eliminates IT issues without disruption to make employees as productive as possible.
2. Can you describe your career path that led you to Nexthink?
Well, it certainly wasn’t through IT. I relied on my marketing and product marketing background in this role while taking the opportunity to learn about our IT buyers and technology firsthand without previous bias or assumptions.
3. What’s your favorite thing about working at Nexthink?
My team! I joined Nexthink during the pandemic and have worked remotely. However, having such a smart, driven, and fun team has helped the isolation of remote work and made me a stronger product marketer.
4. What is a project or something you’ve worked on at Nexthink that you’re most proud of & why?
I am very proud of our Experience Everywhere event. It was a great opportunity to work with customers like Takeda, Paddy Power Betfair, SITA, ABN AMRO Bank N.V., Wipro Limited and elevate their success stories.
5. What are you most excited about for the future of Nexthink?
Our continued growth. We have helped our customers see a tremendous impact on their digital employee experience, and I am excited to see how many more employees we will positively impact with our continued innovation.
6. What are 3 words that you’d use to describe Nexthink?
Happy, productive employees.
7. What’s your favorite vacation spot and why? Have you been recently or have any upcoming trips planned?
These days my husband and I have mastered the staycation with road trips to Boston, New Hampshire and Cape Cod. While Plymouth Rock doesn’t compare to the Eiffel Tower, we appreciated all the chances to get away and try new experiences, even if we were a short car trip away from home.
8. What’s the most played song or artist on your Spotify playlist?
We share an account with our 2-year-old son, so I know “all too well” that it is Taylor Swift.
9. What’s the best piece of advice you’ve ever received?
Assume everyone has the best intentions. This makes it much easier to overcome conflict and find common ground.
10. If you could trade lives for one day with any person past or present, who would it be and why?
Since I don’t have Jeff Bezos’ money, I’d like to trade with Neil Armstrong and walk on the moon.
The post We Are Nexthink: 10 Questions w/ Katharine Dahl appeared first on Nexthink.